We Tested 80+ Mascaras, These 15 Gave Us Beautiful, Bold Lashes, Starting at $5 (2025)

TL;DR

Our favorite mascara is the Benefit Cosmetics Fan Fest Fanning Mascara. It lifts, separates, and volumizes the lashes for a gorgeous, full look and wears well without smudging or flaking. If you’re looking for a foolproof drugstore buy, we recommend the Maybelline Sky High Mascara. It lengthens and separates the lashes beautifully, remaining intact all day long.

Few beauty items are quite as personal as mascara, and several factors come into play when finding one you can’t put down. Lash type, desired look, and formulation all contribute to whether a mascara will suit your needs. However, according to makeup artist Nicole Bueno, all great mascaras should be buildable and resistant to flaking and smudging. As an editor who’s tested nearly 50 mascaras, I agree. The final look is a matter of preference, but performance is a nonnegotiable.

With so many options available, finding the very best ones has been no small feat. Byrdie editors (myself included) scoured the market for the most popular and well-loved mascaras before selecting more than 75 to test ourselves. We evaluated each one based on its application, wear, performance, overall look, and ease of removal. Those that impressed us the most appear on this list. Keep reading to discover our favorite mascaras for length, volume, separation, and more.

Our Top Picks

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What We Like

  • Lifts, separates, and volumizes lashes

  • Holds a curl well

  • Doesn't smudge or flake

What to Consider

  • Not ideal for those seeking dramatic volume

Benefits: Volumizing, lengthening, separating, lifting | Shades: 1 | Cruelty-Free: No

This mascara from Benefit won us over almost immediately. Multiple testers agree that it does (pretty much) everything you’d want a mascara to do: lift, separate, volumize, and add a hint of length. The curved brush makes it easy to grip each lash from the root, and the bristles are perfectly dispersed, helping fan out the lashes for an even and full-looking finish. We love that the formula is lightweight and buildable, so you can amp up the volume without depleting your curl. It's buildable, but it's not the most volumizing option, so it's not ideal for people who want a super dramatic look.

Once it sets down, it remains flake-free and smudge-resistant throughout the day, but it's still relatively easy to remove. We think it’s a great choice for a range of lash types and makeup preferences. One of our testers even mentioned that multiple people asked her what mascara she had on while wearing this pick.

We Tested 80+ Mascaras, These 15 Gave Us Beautiful, Bold Lashes, Starting at $5 (2)

Avery, tester with straight, blonde lashes: “This mascara's brush is curved to create a fanned-out effect on the lashes. I thought the product was easy to apply from root to tip, and the brush caught nearly all of my lash line with one swipe. The formula does not clump or flake as you layer, which I loved. It's also incredibly lightweight, even with multiple coats."

What We Like

  • Thin brush makes for targeted, even application

  • Adds clean definition to lashes

  • Resistant to smudging and flaking

What to Consider

  • Could be more buildable

Benefits: Lengthening, curling | Shades: 1 | Cruelty-Free: No

Leave it to Lancômeto keep innovating in the mascara category; the brand has been creating top-tier mascaras for decades. Their newest addition to the line is this lengthening pick, featuring a long, narrow brush that's easy to control, making it ideal for targeting hard-to-reach lashes. When testing this one, I couldn't get over how seamlessly it applied; the brush combs the formula through the lashes without clumping them together, and helps give them a lift by getting so close to the lash line. One coat gave me gorgeous length and definition, while a second coat added just a hair more drama.

I was able to achieve some volume, though if you're looking for a very volumizing pick, there are better options on this list. Once dry, it remained in place without smudging or flaking. It's not quite as well-rounded as our best overall pick because it doesn't offer as much volume; however, if you're more interested in length and lift, you'll love it.

We Tested 80+ Mascaras, These 15 Gave Us Beautiful, Bold Lashes, Starting at $5 (4)

What We Like

  • Dramatically lifts and lengthens

  • Doesn’t flake or smudge

  • Separates lashes well

What to Consider

  • Slightly difficult to remove

Benefits: Lengthening, separating | Shades: 7 | Cruelty-Free: No

The drugstore is home to tons of great mascaras, but none have impressed us more than this one from Maybelline. This is the drugstore mascara that doesn't leave my makeup rotation; it's that good. The long, narrow brush allows you to target hard-to-reach lashes while separating and coating them evenly in the formula. It creates a healthy dose of volume, but lengthening and lifting is where this pick showcases its true magic. After two coats, your lashes will look full, long, and perfectly fanned out. And once it dries, it doesn’t smudge or flake.

It requires a bit more effort to remove than most washable mascaras, yet nowhere near as much as many waterproof options require. Speaking of waterproof, this mascara, in its waterproof version, is our favorite waterproof mascara at the drugstore.

We Tested 80+ Mascaras, These 15 Gave Us Beautiful, Bold Lashes, Starting at $5 (6)

What We Like

  • Offers lots of volume and length

  • Keeps lashes lifted and curled

  • Infused with peptide serum that thickens lashes over time

What to Consider

  • Only available in one shade

Benefits: Volumizing, lengthening, curling | Shades: 1 | Cruelty-Free: Yes

Finding a volumizing mascara that doesn’t weigh your lashes down isn’t easy, but this one manages both. The bristles lift and curl your lashes before coating them with the buildable formula, offering a winning combination of volume and length. The volume is the star of the show—just one coat creates natural-looking thickness, while a second coat yields a more dramatic finish. We also love that it doesn’t smudge or flake; it includes an amino acid peptide and vitamin blend to help strengthen the lashes. It’s so good we wish it came in more than just the black shade. Iris & Romeo, consider this our formal request for a chocolate brown color.

We Tested 80+ Mascaras, These 15 Gave Us Beautiful, Bold Lashes, Starting at $5 (8)

Caitlyn Martyn, associate editor: “I've tested many volumizing mascaras, but this one is my favorite. It offers impressive lift and curl—which goes a long way to define my lashes—and I love that the formula includes a strengthening peptide serum to fortify each lash during wear.”

What We Like

  • Instantly lifts and lengthens

  • Separates lashes well

  • Brush coats lashes evenly

What to Consider

  • Offers very little volume

Benefits: Lengthening, separating | Shades: 1 | Cruelty-Free: Yes

Those looking for a lengthening mascara should add this to their cart immediately. The wand has hundreds of stiff nylon bristles that grip the lashes at the roots and coat them evenly, reaching even the little lashes in the inner corners of your eyes. The combination of the wand and the thin formula allows this mascara to deliver astounding length, noticeable lift, and separation. You can even build it up without worrying about weighing down your eyelashes. Once it sets, it stays in place all day without smudging, and it’s a total breeze to remove with water, thanks to its tubing formula. Just note that if you’re looking for volume, this isn’t the one for you—lengthening capabilities are where it shines.

We Tested 80+ Mascaras, These 15 Gave Us Beautiful, Bold Lashes, Starting at $5 (10)

Shannon Stubbs, writer: “I started using this pick about three months ago for our best tubing mascaras story, and with continued use, I’ve found that this is the best lengthening mascara I’ve ever used. When applied meticulously with multiple coats, this mascara can get my lashes to reach the top of my eyelids.”

What We Like

  • Smudge-resistant and relatively easy to remove

  • Provides length and volume

  • Buildable and non-clumpy

What to Consider

  • Bristles can be a bit sharp

Benefits: Lengthening, volumizing | Shades: 1 | Cruelty-Free: No

A great waterproof mascara defines the lashes while delivering on its long-wearing and waterproof claims. This standout from Mac offers length and volume for beautiful, defined lashes. A single coat is perfect for an everyday makeup look, while multiple coats create drama for a falsie effect sans clumps. The brush combs and separates the lashes, ensuring you achieve a fanned-out finish. While the bristles are a bit sharp (take your time when applying), we think they’re the perfect length and well-spaced, allowing the brush to grip the lashes effectively.

Our tester loved how it made her lashes look, but she was even more impressed by its waterproof formula. It remained completely intact, even after withstanding a facial and a workout. Perhaps the best part was that it was significantly easier to remove than most waterproof formulas we tried—a few swipes with micellar water got the job done.

We Tested 80+ Mascaras, These 15 Gave Us Beautiful, Bold Lashes, Starting at $5 (12)

Victoria, tester: “This mascara wore wonderfully. To put it to the test, I decided to keep it on during a facial. I specifically asked the facialist not to remove it, and she said she'd do her best. My lashes definitely came in contact with some makeup remover and cleanser, but 90% of the mascara stuck around.”

What We Like

  • Rich chocolate color

  • Can be built up for dramatic volume

  • Wears well all-day

What to Consider

  • Brush is large and can be tricky to control

Benefits: Volumizing | Shades: 2 | Cruelty-Free: Yes

We love brown mascara for creating a slightly softer look than black mascara, and this one is our favorite. It’s the same formula as the OG Better Than Sex Mascara, but in a rich, chocolate-brown shade. One to two coats of this stuff adds major volume and a bit of length and curl to the lashes, creating a gorgeous false-lash effect. Unlike many brown mascaras that appear as a soft black once applied, this one has a warm undertone, ensuring it retains its brown hue.

Our tester loved how easily she could achieve a voluminous look, though she noted that because the brush is large, it was sometimes hard to apply the mascara without getting some smudges on her upper lids. She actually recommends applying it by holding the brush vertically; that's how she achieved an even application with non-clumpy results.

We Tested 80+ Mascaras, These 15 Gave Us Beautiful, Bold Lashes, Starting at $5 (14)

Chelsea, tester with straight lashes: “The brown pigment helps give your lashes a natural, fluffy effect. And I love that even without an eyelash curler, this mascara lifts the lash, making the lashes look longer and volumized.”

What We Like

  • Lengthens and lifts lashes

  • Separates lashes nicely

  • Non-clumping

  • Lightweight formula

What to Consider

  • Could offer a bit more volume

Benefits: Lengthening, lifting | Shades: 1 | Cruelty-Free: Yes

Byrdie writer Shannon Stubbs crowned this one her favorite when testing more than a dozen tubing mascaras. Just a few swipes gave her lashes considerable length, lift, and a bit of volume. The narrow nylon-bristle brush grips every lash, separating and fanning them out while coating them in a lightweight formula that never weighs them down or depletes their curl. Her final results were super-defined lashes that stayed lifted and didn’t smudge or flake. She was pleased with the level of volume she achieved, though it’s worth noting that some online reviewers say length is where this one shines, not volume.

Like all good tubing formulas, this mascara washes off with warm water. If you’re craving a smudge-free, easy-to-remove mascara that makes your lashes look gorgeous, we can’t recommend this one enough.

We Tested 80+ Mascaras, These 15 Gave Us Beautiful, Bold Lashes, Starting at $5 (16)

Shannon Stubbs, writer: “A couple of swipes gave me everything I look for in a winning mascara—considerable length, lift, and volume—and I loved how it made my lashes look much darker (mine can look pretty sparse).”

What We Like

  • Only $5

  • Lightweight

  • Separates and volumizes well

What to Consider

  • Smudges a bit

Benefits: Volumizing, separating | Shades: 1 | Cruelty-Free: Yes

This mascara proves that you don’t have to spend high-end money to get high-end results. The jumbo brush builds the formula onto the lashes to create bold volume that isn’t clumpy or spidery. It helps pack on the product fast (so you don't need to apply several coats), and despite its size, it grips the lashes and separates them nicely. One coat creates visible definition and thickness, with a hint of length, too, while a second layer offers a more dramatic effect. Even after applying several coats, it doesn’t weigh the lashes down. I did experience a bit of smudging near the outer corners of my eyes, but it was far from the worst smudging I’ve experienced when testing mascaras.

We Tested 80+ Mascaras, These 15 Gave Us Beautiful, Bold Lashes, Starting at $5 (18)

What We Like

  • Buildable without clumping

  • Adds length, volume, and lift

  • Doesn’t smudge or flake

What to Consider

  • Most expensive on our list

Benefits: Volumizing, lengthening, lifting | Shades: 1 | Cruelty-Free: Yes

If you can’t stand clumpy lashes, try this non-clumping mascara from Victoria Beckham Beauty. The curved brush features nicely dispersed bristles that grip and separate the lashes, adding clean-looking volume with every swipe. Our tester found that as you build it up by layering more coats, the brush does a nice job removing excess product that could lead to clumping. The result is voluminous lashes that don’t smudge or flake.

Although it’s pretty pricey (the most expensive pick on this list), we think those willing to splurge on a mascara will enjoy it. It creates a well-rounded look—volume, lift, and a bit of length—without clumping or smearing.

We Tested 80+ Mascaras, These 15 Gave Us Beautiful, Bold Lashes, Starting at $5 (20)

Amanda Rosenthal, writer: “A single swipe does the trick to make my lashes look bolder and longer, hold an ideal lifted curl, and, most importantly, remain clump-free thanks to the wispy, curved brush.”

What We Like

  • Stays put all day without smudging or flaking

  • Volumizes, lengthens, and lifts

  • Wand grips all the lashes well

What to Consider

  • Glass tube can shatter if dropped

Benefits: Volumizing, lengthening, lifting | Shades: 1 | Cruelty-Free: Yes

Although the brand doesn’t market this mascara as a tubing formula, it sure performs like one. It doesn’t smudge or flake all day and night, yet it’s completely painless to remove with warm water. While most tubing formulas do a great job of lengthening the lashes, they’re not often ideal for volumizing—but this one is different. It does it all. The curved brush grips all the lashes, evenly coating them in the buildable formula. After just one or two coats, you’re left with dramatic-looking lashes that are long, voluminous, and separated.

Our tester loved everything about this mascara, except for the glass packaging, which she said looks and feels high-end but can easily shatter if dropped. But if you're not accident-prone, this buildable mascara is a smudge-proof star.

We Tested 80+ Mascaras, These 15 Gave Us Beautiful, Bold Lashes, Starting at $5 (22)

Caitlyn Martyn, associate editor: “The mascara stayed smudge-free through a sweaty Pilates class and dinner prep (which involved chopping onions, which always makes my eyes water), a testament to its staying power.”

What We Like

  • Separates and fans out lashes beautifully

  • Adds significant length

  • Doesn’t flake

What to Consider

  • Not the most volumizing option

Benefits: Separating, lengthening | Shades: 3 | Cruelty-Free: No

Separated, fanned-out lashes give that old Hollywood glam look we love, and this popular pick from L'Oréal creates it effortlessly. The long, skinny brush helps you reach every lash, lifting them from the roots and evenly coating them in the formula. The short but well-dispersed bristles ensure your lashes don’t stick together and that the formula doesn’t clump. One coat creates a subtle look suitable for no-makeup makeup looks, while additional coats create more dramatic, long, fluttery results with a healthy dose of length and volume. I've been buying this pick since high school, and I don't plan on stopping anytime soon.

We Tested 80+ Mascaras, These 15 Gave Us Beautiful, Bold Lashes, Starting at $5 (24)

What We Like

  • Lifts downturned lashes dramatically

  • Separates lashes well

  • Doesn’t smudge

What to Consider

  • Not very volumizing

Benefits: Lifting, lengthening | Shades: 1 | Cruelty-Free: No

Finding a mascara that gives downturned lashes a good lift is like finding a needle in a haystack. But when our tester with downturned lashes tried this one, she was blown away by how well it pumped them up. The curved brush gripped her lashes at the roots, lifting them and creating a fanned-out, wide-awake look. She also raved about how long it made them, saying each coat added noticeable length. Bonus: it never smudged or flaked.

Keep in mind that this mascara isn’t ideal for achieving bold volume; it’s best for lengthening, lifting, and separating the lashes.

We Tested 80+ Mascaras, These 15 Gave Us Beautiful, Bold Lashes, Starting at $5 (26)

Shannon Stubbs, writer: “I got a lash lift about two years ago, and I loved the result but not the process. But I’ve yet to find a mascara that gives that same natural lifting effect—until I tried this one from Lancôme. Its superpower is the curved brush, which can lift from the base of my lashes to create an open, doe-eyed look.”

What We Like

  • Super buildable volume

  • Great for a false-lash effect

  • Available in black, chocolate brown, and royal blue

What to Consider

  • Can get clumpy in the tube over time

Benefits: Volumizing | Shades: 3 | Cruelty-Free: No

This volumizing pick promises big lashes, and it delivers. It excels at thickening the lashes with a formula that can be built up from natural-looking volume after one swipe to seriously false-looking lashes after five. It comes in three rich color options—black, brown, and electric blue—to complement numerous eye colors and makeup looks. The big brush grips the lashes and quickly coats them in the formula, and once dry, our tester said her lashes remained smudge-resistant all day.

Our one con with this pick is that the formula can get clumpy in the tube over time (about a month or two after opening it). But if you’re looking for a mascara suitable for special-occasion makeup looks, we recommend this one from YSL.

We Tested 80+ Mascaras, These 15 Gave Us Beautiful, Bold Lashes, Starting at $5 (28)

Caitlyn Martyn, associate editor: “The oversized brush (it’s literally huge) picks up loads of product and coats lashes in volume-boosting pigment without making a mess. Plus, it comes in three colors—black, brown, and cobalt blue—so there’s something in the lineup for every preference.”

What We Like

  • Gives lashes a subtly defined finish

  • Not clumpy

  • Doesn't smudge or flake

What to Consider

  • Not a buildable formula

Benefits: Lengthening, separating | Shades: 2 | Cruelty-Free: No

Looking for the perfect mascara to complete your no-makeup makeup look? Glossier's Lash Slick is for you. With a long, narrow brush and a lightweight formula, it coats each lash in pigment without weighing them down. As you work the brush through your lashes, you'll notice how well it lengthens and separates them while adding soft definition. And because it's a tubing formula, it stays put all day and night without smudging or flaking.

If you want to achieve a really toned-down look, I recommend trying the brown shade. I often reach for the brown color on days when I want to look natural and put together. Just know you won't get much volume with this pick; it's primarily intended for a hint of length and definition.

We Tested 80+ Mascaras, These 15 Gave Us Beautiful, Bold Lashes, Starting at $5 (30)

What to Look for When Buying Mascara

  • Benefits: Mascaras offer various benefits, such as lengthening, volumizing, separating, and curling. The type of mascara you should choose depends on your lash type and makeup preferences. For those with straight lashes, makeup artist Dominique Della Maggiore recommends a tubing mascara, as it helps add length and maintain a curl. Bueno adds that mascaras with drier formulas are ideal for those who struggle to hold a curl, since wet formulas can weigh the lashes down. Consider a mascara primer underneath your mascara to add thickness.
  • Wand: The formula and the wand are the most important aspects of a mascara. A formula might be lightweight, silky, and nourishing, but if the wand can’t apply it to your lashes effectively, then it won’t matter. Some wands feature spoolie-like bristles that are long and densely packed, while others have plastic or rubber bristles, which provide a more uniform application. For example, a big mascara wand will give you dramatic, fluttery lashes if you have long, curled lashes. But if you’re working with short lashes, a long, skinny rubber wand will allow you to grip and coat your lashes easily. Finding which type of wand is right for you may take some trial and error, so don’t be afraid to experiment.
  • Shade: Black mascara is classic, but there are other color options. If you want to create a no-makeup, makeup look, opting for brown mascara will give your look a more subtle finish. And if you like to get creative with your looks or enhance your eye color, try reaching for a colored mascara to change things up.

How We Tested Mascaras

We Tested 80+ Mascaras, These 15 Gave Us Beautiful, Bold Lashes, Starting at $5 (31)

We believe in recommending products we actually use and love, so we prioritize testing them in real-life settings.

  • Mascaras Tested: 80+
  • Testing Period: 4-week periods over 2.5 years of testing
  • Attributes Considered: Ease of application, wear, performance, overall look, and ease of removal.

FAQ

  • Is it okay to wear mascara every day?

    It is OK to wear mascara daily. However, it’s extremely important to remove it before bed properly. Not removing mascara may damage your lashes and interfere with their natural growth cycle.

  • How can you prevent mascara from smudging and flaking?

    Tubing mascaras are great if you're looking for a smudge-free option, but Maggiore has tips for wearing a standard formula. "One of my secrets is locking in the mascara with clear brow gel," she says. "It will help keep the curl as well as set the mascara. I also use clear brow gel as mascara if I’m going for a more natural look—it’s like a mini lash lift."

Meet Our Experts

For this story, Byrdie interviewed the following experts to gather more insights about the best mascaras:

  • Dominique Della Maggiore is a celebrity makeup artist who has worked with clients such as Shay Mitchell and Liza Koshy.
  • Nicole Bueno is a New York-based makeup artist who has worked with clients such as La La Anthony and Leyna Bloom, among others.

Why Trust Byrdie

Alyssa Kaplan is an experienced writer and editor in the beauty industry and product tester specializing in cosmetics. She has tested over 50 mascaras—including more than 10 on this list. Alyssa has been a writer at Byrdie since 2022 and is now an associate editor, covering all things beauty. For this article, Alyssa and other Byrdie editors tested more than 80 mascaras and narrowed them down to these top choices based on application, wear, performance, and ease of removal.

We Tested 80+ Mascaras, These 15 Gave Us Beautiful, Bold Lashes, Starting at $5 (2025)

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